What is fractional growth operations?
Fractional growth operations is a senior operator who runs your growth work part time, inside your own accounts, instead of a full-time head of growth or a retainer agency. At Levered, that means paid, SEO, lifecycle, conversion, tracking and reporting, run on a monthly plan.
You get the judgment of someone who has run growth before and the hands to ship it. You do not get a slide deck and a list of recommendations to run yourself.
What a fractional growth operator actually runs
The job is the work a growth team would own: spend, pages, email, tracking, and the weekly read on what is working. The operator sets priorities with you and then does the work in your ad accounts, analytics, site and CRM.
Levered offers 32 services across acquisition, activation, retention, referrals, revenue, AI and enablement, systems and measurement, and strategy. Your plan sets how many run at once.
In your accounts
Changes ship in your systems, not in a borrowed login that expires after a report.
One person owns it
If something stalls, you know whose name is on it. AI handles the repeatable work; the operator makes the calls.
Measurement comes first
Tracking gets checked before budget moves, so the weekly read is one you can trust.
Month to month
No 6–12 month contract to start. The first 14 days are a free trial.
Who this is for
It fits
- Operator-led companies where the founder or CEO still owns growth and time is the constraint.
- Teams already spending on ads with a live form, call or checkout path.
- Companies that need several fronts moving (paid, pages, tracking) and nobody to run them.
- PE portfolio companies and multi-site healthcare groups that need someone in the accounts.
It does not fit
- Teams that want a strategy memo and will run the list themselves.
- Pre-product companies with no ad budget. There is nothing to run yet.
- A single channel that needs a full-time specialist for years. Hire that person.
- Partnerships without clear client ownership, access or responsibility for the work.
Named results
35
Patients matched to ad inquiries
Colonial Heart: 35 patients matched to ad calls and forms over about four months; 17 were new to the practice.
3.8×
Monthly new-customer orders from paid search
EIS: new-customer orders linked to paid search rose from 22 to 83 across matching April–July periods, and revenue from those orders rose about 70%.
378%
Growth in new website users
Worthix: a rebuilt website, HubSpot tracking and a CMO-hosted podcast grew new website users 378% in a year.
How it works
- 01
Connect the accounts.
Ads, analytics, site, CRM, whatever is live. The work happens in your systems.
- 02
Start with a 14-day trial.
The trial has half of Growth I’s monthly usage. A card is saved at sign-up, and the first task comes out of that trial usage.
- 03
Pick a plan.
Every plan has access to the full service catalog. Plans differ by how much work each month includes.
- 04
Ask for the work you need.
Setup, ongoing work, measurement and iteration across the services you choose. Top up or move up a plan when you need more.
Marketing strategy and execution
Growth I
$250/month
For monitoring and optimization
Start free trial- 14-day free trial
- Weekly monitoring of your site and accounts
- Tasks done for you in your accounts and on your site
- A senior marketer leads the work and checks with you before big changes
- Results tracked for each change
- A monthly report
- Chat with Levered anytime
- Pay for extra usage without changing plans
Growth II
$999/month
For growing businesses
Start free trial- Everything in Growth I
- 5x usage, for projects like:
- Google or Meta ads management
- A new landing page
- New ad copy and images
- SEO fixes on 5 pages
Growth III
$1,799/month
For growing teams
Start free trial- Everything in Growth II
- 10x usage, for projects like:
- Google and Meta ads management
- A custom landing page
- An AI phone agent
- One monthly planning call
Growth Team
Custom
For a marketer on your team
Book a call- Everything in Growth III
- An embedded marketer on your team
- Scope and price set on a call
Services on every plan
Paid ads
- Google Ads
- Meta ads (Facebook and Instagram)
- LinkedIn Ads
- Campaign setup and quality checks
Content and creative
- Ad design
- Video ads, including creator-style (UGC)
- Articles and thought leadership
- Social media and executive presence
Website and search
- Website design and development
- Landing pages
- Search engine optimization (SEO)
- Showing up in AI answers, like ChatGPT
Conversion and email
- Conversion rate testing
- New-customer onboarding
- Lifecycle email and newsletters
- Re-engagement, upsell and win-back campaigns
Sales and partnerships
- Account-based marketing (ABM)
- Outbound prospecting and sales automation
- Sales decks and materials
- Referral and partner programs
Tracking and data
- Conversion tracking
- Analytics and attribution reports
- CRM setup and marketing automation
- Data pipelines and warehouses
AI for your business
- AI phone agents
- Chatbots and AI assistants
- AI workflow automation
- AI training for your team
Strategy
- Marketing and go-to-market strategy
- Competitive and market research
- Fractional CMO leadership
- Managing vendors and agencies
Want this run in your accounts?
Get started with a website check and the 14-day trial.
Common questions
What is fractional growth operations?
A senior operator who runs your growth work part time, inside your accounts: paid, SEO, lifecycle, conversion, tracking and reporting. You buy the work and the judgment, not hours.
How is it different from a fractional CMO?
A fractional CMO mostly sets strategy and manages people. A fractional growth operator sets priorities and then does the work in the accounts. Marketing as a service vs fractional CMO
What does Levered charge?
Growth I is $250 a month, Growth II $999 (5x Growth I’s usage) and Growth III $1,799 (10x the usage and a monthly call with a lead). Growth Team, an embedded marketer, is scoped on a call. Each starts with a 14-day free trial.
Do you work alongside our team or agency?
Yes. We agree who owns each piece so nothing is done twice.
What happens in the trial?
You connect the accounts and we do real, low-risk work, like search-term negatives, ad variants or tracking fixes. The first task comes out of the trial usage. Then you keep your plan or cancel before the 14 days end.
When should I hire full time instead?
When one channel is a full job for years and you have someone to manage that hire. Levered vs a full-time marketing hire